The biggest world associations for marketing and advertising initiate a joint programme for digital industry in CEE

The aim of the ambassadors of the leading exhibition is to encourage the development of digital industry in the regio. The Presidents of IAB Europe (over 5000 members including Google, Yahoo!, Microsoft Advertising), European Association of Communications Agencies (uniting advertising agencies in Europe), World Mobile Marketing Association and e-Academy are the founders of the new structure called Webit Ambassadors honorary Board.

The Honorary Board of Ambasadors are Alain Heureux - Honorable Ambassadors and Chairman of the Webit Ambassadors Honorary Board, Chairman of the board, President of IAB Europe; Dominic Lyle Honorable Ambassadors and member of Webit Ambassadors Honorary Board, Director-General of EACA, the European Association of Communications Agencies (EACA); Paul Berney - Honorable Ambassadors and member of Webit Ambassadors Honorary Board, Managing Director Mobile Marketing Association Europe; Plamen Russev – Honorable Ambassadors and member of Webit Ambassadors Honorary Board, Chairman of e-Academy.

In the frame of the official opening of Webit 2010 were announced Webit Ambassadors for each country in CEE.

The ambassadors are the most successful and distinguished professionals from advertising, marketing and digital industry in every country. Ambassadors in Bulgaria are Nikolai Nedelchev, CEO of Publicis MARC Group, Nenad Lozovic, Managing Partner, New Moment New Ideas Company / Y&R, Bulgaria and Ivo Tzekov, General Manager of Piero 97.

The Webit Ambassadors agenda is to be announced. The main topic will be raising public awareness about the digital industry issues of markets and educating digital marketing and advertising proseffionals.

During the next year under the patronage of Webit Ambassadors, e-Academy will provide trainings in: brand reputation management, planning and execution of an overall digital strategy, planning and reporting of effectiveness of digital marketing, SEO, social marketing, etc.